A proven STEP-BY-STEP tutorial to create effective Facebook ad campaigns for restaurants to grow your business, increase brand awareness of your restaurant, drive more people through your doors, and grow your catering business.
My course is designed to take you by the hand (as in, step 1, step 2, step 3...) to create Facebook ad campaigns that will help you grow your business. You DO NOT have to have any prior experience in Facebook advertising - we will walk you through step-by-step and show you exactly how to set up, run, and manage your ads for success.
At no time in the past have you had such an opportunity to so effectively and efficiently get your restaurant in front of its target audience with such precision. The targeting and segmentation abilities in Facebook are unmatched and as a result it provides a unique opportunity for you to grow your business unlike any other marketing channel.
The fact is that without Facebook paid ads, page posts you publish to your page get almost no exposure (1% - 2% of your fan base only). Facebook is a pay-to-play platform.
I know most of your restaurant competitors have been slow to adopt Facebook ads and are still relying heavily on traditional media - now is the time to get ahead of your competitors and maintain mind share with the consumer.
This is a unique opportunity for you - consumers spend more time with Facebook than any other social platform.
What Is "Facebook Ads For Restaurants"?
My proven complete step-by-step system designed to walk you through how to set up, run, and manage effective Facebook ads that will drive more business through your doors. In the course you will learn:
Clear, straightforward video lessons that will show you exactly how to set up your ads and campaigns and avoid all the common mistakes that your competitors are doing.
Specifically Designed For People Who Do Marketing For Restaurants
Facebook ads for restaurants is a 10 module video course that I created from scratch based on years of experience running Facebook ad campaigns for restaurants. I designed the course just for restaurants that walks you through exactly how to plan, create and launch ads to promote your business and drive more people through your doors. We show you exactly how to set up, target, and run your ads with large and small budgets.
What's Included in Facebook Ads For Restaurants Course?
The course includes:
Risk Free - 30-Day Money Back Guarantee
THERE IS NO CATCH!
As soon as you enroll you will get immediate access (via username and password) to Facebook Ads For Restaurants.
Learn From a Pro
I own an award-winning Digital Marketing Agency and I’ve been running successful campaigns for my clients nationwide since 2008. This course cuts out all the fluff and sticks to the tactics and targeting that are specifically for restaurants - you are receiving the shortest path to successful Facebook ad campaigns as we've distilled our learning curve into the most important lessons.
10 Awesome Step-by-Step Modules
In this video 10 module course, you will learn how to create and run successful ads for restaurants on Facebook. In these modules, you’re going to learn step-by-step how to advertise your restaurant with very targeted ads that drive more people through your doors. We show you how to plan and implement campaigns with single image ads, carousel ads (multiple images of a listing, as an example, or videos ads).
Module 1: Introduction to Facebook Advertising
This module covers: The evolution of Facebook, utilizing offline data for Facebook targeting, value of the news feed, comparison of postcards to Facebook ads, why organic postings to your Facebook page will not help you, and identifying business objectives
Module 2: Facebook Ad Basics
This module covers: ad auction basics, how does it work, how your bid is calculated, how to organize your campaign structure, ad sets, ads, and best practices.
Module 3: Defining Your Ad Objectives
This module covers: This is a crucial step in running your ads correctly - there are many different objectives you can run within Facebook with your ads - we cover the various campaign objectives and what they mean.
Module 4: Creating Ads Step-by-Step
This module covers: Setting campaign objectives, defining your audience, setting budgets and scheduleds for your ads, loading your creative, ad preview and placement
Module 5: Segmentation - Core Audiences
This module covers: Ad reach, precision, waste, core audiences, ad targeting options (location/geography, demographics, interests, behaviors, connections). This module really highlights how precise you can be with your ad targeting - unlike postcards, we remove much of the waste in traditional advertising by segmenting on demographic variables that are not possible with traditional marketing efforts.
Module 6: Creating A Plan - Successful Campaign Best Practices
This module covers:Best practices for direct response ads, choosing the correct campaign goals that align with your overall business objectives, and planning your campaign.
Module 7: Managing Your Ads
This module covers: What you can accomplish in the ads manager, turning on/off campaigns, ad sets, ads, editing budgets, ad schedules, targeting, bidding, measurement and insights, and recommendations.
Module 8: Carousel Ads
This module covers: Carousel ads allow you to display multiple images in one ad allowing the customer to click through them all. These ad types are especially effective for restaurants allowing them to showcase multiple food dishes, entertainment, catering, or telling the brand story.
Module 9: Custom Audience Ads (the ninja tactic)
This module covers: This how-to module covers one of Facebook's most effective tactics - using Custom Audiences. With Custom Audiences you can target existing and past restaurant customers to grow your repeat rate exponentially.
Module 10: Lead Ads - Conversions
This module covers: How to set up and run lead ads. Lead ads allow restaurants to capture customer leads right within Facebook - this lead information can include Name, Phone, and Address. This is very effective especially if you're promoting an offer.
10 total modules including and 1.5 hours of lessons.
The videos include step-by-step instructions that walk you through exactly how to create your ads on Facebook, with specific examples that have been successful for many other restaurants that we have worked with. Downloadable PDFs of the step-by-step guides are included. Watch the videos when you want, where you want and at your own pace. Login anytime 24/7. Your subscription never ends! And we continue to add new modules regularly.
Who Is "Facebook Ads For Restaurants" For?
If you're a restaurant owner and you have never used Facebook ads and want to know how to do it right to grow your prospects and increase local brand awareness.
You work in marketing for a restaurant and are not sure where to start with Facebook ads and you want a system that will work without taking up all your time.
You've experimented with Facebook ads for your restaurant, but have not implemented anything consistently that would improve prospect counts ongoing.
How Do I Get Started and How Much Does It Cost?
How much is Facebook Ads For Restaurants? Well you could spend hours trying to figure this out yourself and thousands of dollars on ad spend in the learning curve and never know if what you're doing is effective.
The entire Facebook Ads For Realtors course step-by-step is only $199.
And you will get immediate access to the course with your payment - all modules. All downloads. All extras.
What About A Guarantee
Our Facebook Ads For Restaurants course comes with a 30-day money back guarantee. I am proud of what my team and I have developed from years of running campaigns and confident that if you go through the modules and apply what I teach you, you will have successful and effective ads on Facebook that will grow your business. If within 30 days you are unhappy for any reason just email us for a full refund - no questions asked. But we're 100% confident you will be successful and find the course invaluable.
Facebook has become an unrivaled platform for businesses to engage with their target audience - this is a golden opportunity for you as a business owner to grow your business and get ahead of your competitors that haven't figured out Facebook ads.
No other platform online or offline offers the level of reach, exposure, and precise targeting of your specific customer like Facebook does and at such a low cost. Consumer behavior has changed! Consumers spend 3 - 4 hours per day on their phone, of that, up to 1 hour is spent with Facebook! The next 10 most popular apps do not sum to the amount of time that people spend on Facebook on mobile. Be where your customers' eyeballs are!
At the end of the course, you will be able to:
I have been involved in online marketing since 2000. In 2008, I started my own online marketing agency. Most of my online marketing work has been with small to medium-sized companies, although we've worked with several larger public companies, too.
At my agency, we've run dozens of mortgage broker online marketing campaigns. We've worked with all types of brokers - everything from an Los Angeles based bank with 15 brokers, to single brokers trying to build a business for themselves.
Because I run an agency, I am able to distill hours of work on hundreds of Facebook ad campaigns and shorten the learning curve into a concise and targeted online course that will help you grow your business.
And because we manage so many Facebook ad campaigns, Facebook has provided our agency an account manger that we meeting with bi-weekly that provides us the latest developments in Facebook's ad platform and guidance on improvements.
Most importantly, though, I too am a small business owner and know first hand how important it is to make every advertising dollar count and return results to the bottom line. I know this is important for you too.
What you'll learn from my courses are tactics that we know work, because we apply them consistently and successfully at our agency on behalf of our clients nationwide. We've distilled our many years experience in Facebook advertising into these modules to get right to the point with Facebook advertising.